How to Get Your Tech in Front of Your Ideal Customer: The 7 Brain-Based Secrets That Make Buyers Say “This Was Made for Me”

Dr. Thomas Trautmann

Published on: 02/01/2026

Getting your tech in front of the right customers isn’t about shouting louder—it’s about becoming relevant in the buyer’s brain. This article breaks down a practical, brain-based distribution and messaging framework to attract your ideal customer, build trust fast, and convert attention into qualified conversations. You’ll learn how to target the right “moment of pain,” craft a Make Me Great promise, choose the best trust channels, and create a proof path that reduces buyer fear.